The first phase will see Very implement new search, browse and autosuggest tools across its website and app. Using artificial intelligence (AI), natural language processing, machine learning and data, these tools learn from anonymous individual interactions and collaborative behaviours, with the aim of optimising the product discovery experience and providing customers with faster, more personalised results. By answering a series of questions related to their preferences, interests and goals, customers will be able to use quizzes to discover the right items for them across all product categories. The Very Group has drawn up a multi-year technology investment roadmap, coupled with new ways of working. It says that this will enable it to deliver customer experience improvements faster and more frequently than ever before.